The Purpose of this Unit is:

a) To assess your ability to PLAN and CONSTRUCT media products using appropriate technical and creative skills

b) To assess your APPLICATION of KNOWLEDGE and UNDERSTANDING in EVALUATING your own work, showing how meanings and responses for a AUDIENCE are created.

c) To assess your ability to UNDERTAKE, APPLY and PRESENT appropriate research.
So you must think about and apply the assessment objectives above, at all stages of your production.